Al-Futtaim's in-house full service agency, GMASCO has officially declared the handover of its media planning and buying business to a third party Agency starting from 01-Jan-2015. 

Sources have indicated that OMG's Phd is the third party Agency in question. There is no official announcement from Phd nor details about whether the account has been aquired through a competitive pitch or by mutual arrangement with GMASCO.